Barista Coffee is one of the noted pioneer names in the world of coffee, which has been able to serve millions of people with authentic Italian coffee.
It was established in 2000 in New Delhi where it was able to introduce café experience to Indians and after seven years, it was taken over by the famous Italian coffee maker, Lavazza, who are the leader in coffee making in Italy which, according to Nielsen, contributes to 46.5% of the Italian retail market.
Lavazza was founded in 1895 by Luigi Lavazza, who opened up the world to the concept and the rich tastes of blended coffee.
Currently, Lavazza is the sixth largest coffee company in the world. With its roots in India, Barista Lavazza is currently spread over multiple countries such as Sri Lanka, Bangladesh, Nepal, and UAE.
Barista is regarded as the fastest company that was able to settle on the list of super brands and it is also listed as one of the top 50 phenomena that touched the hearts of Indians.
The main goal of Barista Lavazza is to offer rich and authentic Italian coffee in a friendly environment. As the company believes, the secret recipe for a good coffee lies in the heart of the coffee itself and to maintain the natural flavor and aroma of coffee beans, the Italian method of espresso creation is practiced.
Passing pressurized very hot water through ground Arabica coffee makes the coffee. To brew perfect espresso, the concept of 4M’s is carried out.
- La machine – The machine
- La miscela – The blend
- La macinatura – The grinding
- La manualitá – Your touch
When considering the final output, four features measure the quality of an espresso.
The company follows a training scheme for all the brew masters that build up the passion for the art of espresso in their hearts.
The highly qualified brew masters who grinds a batch of coffee, brews it finely prepare each order placed by guests and creating a beautiful latte art, which is a skill that all the brew masters hone in Barista Lavazza.
The espressos prepared in Barista Lavazza are numerous and all these coffees can be categorized according to their contents. Espresso serves as the base for all types of coffee while the content varies to bring out harmonious flavors and tastes. The basic combinations are as follows.
|Espresso Macchiato||Milk foam
|Caffe Latte||Milk foam
|Caffe Mocha||Steamed milk
Among the endless list of the awards acquired by Barista Lavazza, the following highlights how the company has been able to win the hearts of its customers.
|Brand of the year||Times Group and Business Standard||2002|
|Specialty Coffee Excellence||Specialty Coffee Association of America (SCAA)||2002|
|Best Coffee Bar||Times Food Guide||2008|
|IICF Roaster||India International Coffee festival||2012|
|Retailer of the year||Asian Retail Leadership Awards||2012|